Gavinelli Lorena
From the earth to the table. Direct sale of rice to the Abbey of Dulzago.
Gavinelli Lorena has been working for some years at the Apostolo Franco farm in Bellinzago within the splendid abbey complex of Dulzago. After losing her job in the field of planning and drawing in construction and having dedicated a few years to the care of her two children, she decided to start the direct sale of agricultural products grown by her husband Franco.
They have begun to recover the old stables inside the Badia with a restructuring that respects the original history and atmosphere.
The resale today offers, in addition to the rice produced by the company run by her husband, also a selection of other rice and foods united by an approach that respects the environment and is attentive to the aspect of health. Franco Apostolo's company, despite not having organic certification, is conducted respecting the natural cycles of the seasons and makes an extremely limited use of synthetic chemistry by adopting traditional techniques such as crop rotation.
Video table of contents
- Presentation.
- Professional path.
- My husband's company: Apostolo Franco.
- The start of the company store.
- A sales point for local products at the Badia di Dulzago.
- Baldo, Tondo, Roma, Carnaroli, Indica, wholemeal rice.
- The classic Carnaroli.
- The Abbey of Dulzago.
- White rice when you feel unwell.
- Rice and milk.
- The Sunday dish: risotto in its various forms and Novara paniscia.
- Customers are looking for healthy rice: wholemeal, untreated, colored, aromatic.
- Little time to cook: ready risottos.
- Brown rice? Chicken stuff for our grandparents and my husband.
- The tastes of the past are rediscovered.
- Rice is a flower.
- The blessing of animals and tractors for S. Antonio.
- Harvesting is not started on Monday.
- Quality food to feel good.
Interview information
Country: IT
Region: Piemonte
City: Bellinzago
Suburb: Dulzago
Lorena Gavinelli
Date of birth: 02-08-1972
City: Novara
School: High school or Secondary
Profession: Retailer
Languages: Italiano
Document by: Ghiardo Luca
Video by: Ghiardo Luca
Created: 20-04-2021
Questo video fa parte del seguente archivio
Rice stories
Rice stories
Food is a fundamental resource for man and his health, both through the supply of nutrients and the ability to embody traits of human culture that play a leading role in our well-being.
Over time, each territory has built original ways in which to relate to the fruits of its land, enriching them with rituals, symbolic meanings and culinary customs. Much of these relationships have been lost following the years of the economic boom, with the exodus from the countryside to urban centers, with the advent of agriculture for mass production and ultimately with the globalization of markets and the consequent impoverishment of the heritage of biodiversity and ethnodiversity.
The purpose of this archive is to collect evidence relating to the main rice production area in Europe, that is the Po Valley, and to investigate, through the analysis of textual sources and testimonies collected in the field, both what survives of this heritage, and the ways in which which has evolved and reached us, paying particular attention to the explicit and implicit links that bind food and health.
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