Pistone brothers

The emporium

Pistone brothers are the last generation of an ancient family of Piedmontese traders who worked in all the Belbo valley. Marcello, Pierino, Mariuccia and Giovanni (the latter died in 2012) continue their activity in their emporium , opened in Canelli in the Ninenteenth century by their grad-grandfather. The shop his a piece of histoy that is going to end: none of the  Pistone brother has a family and the enterprise will cease in a few years. 

Marcello tells about his father and how he told to his son how to the fundamental skills of the trade and the activities of the shop.


Interview information

Geographic information

Country: IT

Region: Piemonte

City: Canelli

District: AT

Altitude: 325m s.l.m.

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People

Giovanni Pistone

Year: 1936
City: Canelli
Profession: Retailer
Languages: Italiano e piemontese

Marcello Pistone

Year: 1933
City: Canelli
Profession: Retailer
Languages: Italiano e piemontese

Piero Pistone

Year: 1941
City: Canelli
Profession: Retailer
Languages: Italiano e piemontese

Document by: Andrea Icardi
Video by: Andrea Icardi, Franco Ceretto
Created: 20-06-2011

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